Market Research Media

taking uncertainty out of decision making

Social Media

Streaming video, training, and gaming coming together to form a cohesive and diverse media and entertainment ecosystem

Keynote address at DLD 2023 We are living in a time of tremendous change and opportunity in the media and entertainment industry. Streaming video, training, social media and gaming are not just transforming the way we consume content, but they are also creating new and innovative business models that are reshaping the industry as we know it. However, what makes the story of … [Read more...] about Streaming video, training, and gaming coming together to form a cohesive and diverse media and entertainment ecosystem

Most common excuses for not doing social media research

Lack of time: Social media research often requires significant time and effort to conduct, including designing the research, collecting data, analyzing it, and interpreting the findings. This can be a major obstacle for businesses and organizations that are already stretched thin with day-to-day operations and other priorities. Lack of budget: Conducting social media … [Read more...] about Most common excuses for not doing social media research