Personalization is no longer a “nice-to-have” but a “must-have” for brands to win and keep consumers loyal. Here’s how outperformers have better consumer outcomes: https://t.co/GJkkIfLwCQ #personalization #customerone #retail #growth pic.twitter.com/cFmqXZ6QdZ
— McKinsey & Company (@McKinsey) December 19, 2021
Data management 💻
Decisioning 💡
Design 🎨
Distribution 👐
Measurement 📏These 5 key areas can power your company's end-to-end personalization approach.
Discover more here: https://t.co/UDe85q7tqd pic.twitter.com/DXqxjtnOwK
— McKinsey & Company (@McKinsey) December 21, 2021